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Everything that’s wrong with Hillary’s new logo, according to the internet

Hillary Clinton's campaign logo is already causing controversy, just minutes after Hillary Clinton's highly anticipated 2016 presidential-bid announcement dropped on Sunday, her campaign was already under public scrutiny. The reason was her campaign logo — which in Clinton's case came in the form of a big, bold letter "H" crossed through with a red arrow.
Internet and twitter freaked out and critics commented on everything, from the direction the arrow is pointing (to the right), to other logos it reminds them of, or that the logo is too Republican.
I must say that the designteam could and probably should have done a better job than what they've come up with now. But regardless of how the critics feel, though, they'll have to get used to seeing more of the logo, which will presumably accompany her into 2016. The former first lady, senator and secretary of state's campaign has only just begun.

14 April 2015      tag: web,graphic

Amazing attention stealing commercial

Just how attention stealing is the new Škoda Fabia? Put it to the test in this great ad.
It takes advantage of exactly the same principles that make optical illusions work: Our eyes and brain don't scan reality like a camera does. Instead, the brain interprets external inputs, building its own reality.
So sit back and watch.. will a crowd gather? Will other drivers slam on the brakes? Did you spot the monkey? Watch to find out.

4 March 2015      tag: web

The gorgeous typeface that sparked a 100-year mystery

Not often you encounter a story about a typeface that is as enchanting as this one.
A story about a type designer and printing press owner from London in the year 1916 who destroyed a tonne of metal printing type from his own famous typeface by throwing it night after night, bit by bit, in the River Thames. And a modern day designer who for years tried to hunt down the lost typeface and went through the painstaking process of recreating it.
Read the whole story at the Economist website
Visit the Doves twitterblog
or buy the revived typeface at Dovestype.

17 February 2015      tag: typo

Free is a lie. Do you want a smart phone that allows you to own your own data?

You love the Internet. You love modern technology. You love to share, learn, grow, connect. But do you love being a product? Do you love your personal information being sold?
Graphic designer Aral Balkan is the founder and lead designer of and author of the He’s currently working on a ambitious project:, a smart phone that allows you to own your own data.
The majority of companies on the web have a simple, and potentially dangerous, business model. These companies give you services for free, and sell your data on to third parties to make their money (think Google, Facebook, Twitter).

This has opened our data up to a lot of potential abuse, including the government dragnet surveillance employed by the NSA and GCHQ (and other governments). For users aware of these problems, we can either choose to share our data, or be excluded from the majority of services (and social interactions) on the web.

Indie Phone aims to create a smart phone that isn’t just for the tech folk that want to take control over their data. They find it important that these tools are available to everybody while creating appealing experiences that combine hardware, software, and the cloud, as well.
While there are some phones built on similar principles already on the market, is saying it is unique in bringing this functionality – hardware, operating system and personal cloud – together with top-flight design and user experience.

If you want to join
check out the website for more info,
or this insightful video on his website 'Free is a lie',
or check his manifesto 'Your tools shouldn’t spy on you'.

17 December 2014      tag: web,ux & ui

This is what your face looks like to Facebook

Artist Sterling Crispin’s “Data Masks” remind us the machines are always watching.

“Facebook actually makes masks out of everyone’s faces,” the artist explains. The social network analyzes every face that appears in photos on its servers and renders them into three-dimensional models. “It’s happening whether you get tagged in the photo or not,” Crispin says.
Reverse-engineered from surveillance face-recognition algorithms and then fed through Facebook’s face-detection software, the Data Masks “confront viewers with the realization that they’re being seen and watched basically all the time,” Crispin says.

As governments build biometric databases like face-recognition systems, it’s more important than ever to know how our identities are captured and processed by the technology we adopt. Crispin’s work is a reminder.
Read more on his website



1 December 2014      tag:

This will show you how big space actually is!

If the Moon Were Only 1 Pixel is a project that attempts to accurately portray just how distant the Sun and planets are from each other using a single pixel to represent the Earth’s moon for scale.
Interactive media designer Josh Worth was inspired to work on the project after trying to explain the same concept to his young daughter.

‘I was talking about the planets with my 5-year-old daughter the other day’, Worth says. I kept trying to describe the distance using metaphors like “if the earth was the size of a golf ball, then Mars would be across the soccer field” etc., but I realized I didn’t really know much about these distances, besides the fact that they were really large and hard to understand.'

The planets can be scrolled to horizontally or jumped to via a series of buttons at the top of the page. In addition, Worth also included various tidbits of writing out in the vast nothingness of represented space to give a better feel for exactly how much 'nothingness' there actually is.

9 November 2014      tag: web

9 attempts to explain the crazy complexity of the Middle East

The Middle East is complicated. It is hard to understand all the underlying intricacies involved.
Who hates who. Who fights who. Who supports who. The desire to try to explain the Middle East – in a bid to help solve its daunting problems – has grown.

Here is a list of nine of those attempts to illustrate the crazy complexity of the Middle East.

2 October 2014      tag: graphic

You are not late. The internet is still at the beginning

One of the most popular technology writers, Kevin Kelly of Wired is as optimistic as always about the internet in this article. He writes: “The internet is still at the beginning of its beginning.
The last 30 years has created a marvelous starting point, a solid platform to build truly great things. However the coolest stuff has not been invented yet — although this new greatness will not be more of the same-same that exists today. There has never been a better time in the whole history of the world to invent something. There has never been a better time with more opportunities. You are not late.”
More Kevin Kelly here

26 August 2014      tag: web

A 5-minute animation mapping 2,600 years of western cultural history

Working with his colleagues, Maximilian Schich, an art historian, took Freebase (Google’s “community-curated database of well-known people, places, and things”) and gathered data on 150,000 important artists and cultural figures who lived during the long arc of Western history (6oo BCE to 2012).
They mapped these figures, births (in blue) and deaths (in red), and traced their movements through time and place. The result is a wonderful 5-minute animation showing how the West’s great cultural centers shifted from Rome to Paris (circa 1789), and more recently to New York and Los Angeles.

8 August 2014      tag: graphic,web

Unspeak, an interactive documentary investigating the manipulative power of language

Words are weapons. Unspeak is an interesting interactive documentary investigating the manipulative power of language. Unspeak satirically reveals the unspoken messages and obscured meanings behind familiar media terms. Think of framed words like 'Clean coal', 'Pro-life', 'War on terror' and 'Tax relief'

It is presented by production studio Submarine in 6 different video's/series. In form it echoes the style of the outstanding and illuster BBC documentary maker Adam Curtis.
Check this walkthrough/introduction to the Unspeak series.

It is based on British journalist Steven Poole´s intriguing book of the same name. Unspeak is blending filmmaking, data, technology, and design. The story of Unspeak unfolds across a series of short films, data visualizations, and a participatory dictionary in an interface designed for the web and tablet.

According to Submarine: 'Unspeak aims to kickstart the conversation, educate and empower audiences, and make the prevalence of Unspeak framing visible to the public. People will not be taken in for a moment by the power of deceptive language if we actually stop to think about it. Once you tune in to the wealth of daily Unspeak talk, you'll start seeing and hearing it everywhere. And then, perhaps, we can fight back.'

31 May 2014      tag: web

Why every book about Africa has the same cover

Last week, Africa Is a Country, a blog that documents and skewers Western misconceptions of Africa, ran a interesting story about book design. It posted a collage of 36 covers of books that were either set in Africa or written by African writers. The texts of the books were as diverse as the geography they covered: Nigeria, Zimbabwe, South Africa, Botswana, Zambia, Mozambique. They were written in wildly divergent styles, by writers that included several Nobel Prize winners. Yet all of books' covers featured an acacia tree, an orange sunset over the veld, or both.

The covers of most novels about Africa seem to have been designed by someone whose principal idea of the continent comes from The Lion King. They all get the acacia tree sunset treatment.

What makes the persistence of these tired and inaccurate images even worse is that we're living in an era of brilliant book design. So why is it so hard for publishers of African authors to rise beyond cliche? Read more in this Atlantic article.

14 May 2014      tag: graphic

The most convincing pie chart you've ever seen

From 1991 to 2012, there were 13,950 peer-reviewed articles on human-caused global warming. Only 24 rejected it. That's 0.17%, for those of you keeping score.

Here's some more info about science and Global Warming: why climate deniers have no scientific credibility.

27 March 2014      tag: graphic

Milkshake Vinyl for Go Back To The Zoo

Part of the artwork I made for the new 'Go Back To The Zoo' album Zoo: the single '(I just Wanna) Milkshake' in sweet fresh pink vinyl.

11 March 2014      tag: studio

How to delete yourself from the Internet

Ready to erase your tracks and disappear online, once and for all? This Infographic from 'Who Is Hosting This' reveals the nine steps you need to take to remove your personal information collected all over the web.
Of course, if you don't want to completely disappear from the web, you can just pick and choose which steps to do to protect your privacy and personal information.

6 March 2014      tag: web

The mysterious uncrackable Voynich manuscript.

Yale University has put high-res scans online of the mysterious Voynich manuscript.
The book is a mysterious document that has fascinated scholars and top cryptographers for more than a century: It consists of 246 pages of handwritten script and illustrations. It has been carbon-dated to the early 15th century (1404–1438) and was discovered in an Italian monastery by a Lithuanian bookseller Wilfrid Voynich in 1912.

The book contains colourful illustrations depicting fantastical plants, astronomical diagrams, and groups of naked women in bathtubs. You could embrace the book as a linguistic brainteaser, an antiquarian book novelty, a guide to a lost theory of the natural world, or a portfolio of outsider art.

But the most important contemporary question about the manuscript is whether its text is “real” or not. The writing is so bizarre, sceptics have stated the book is a hoax or that the writing is nonsense.
Either way, it has withstood an astonishing amount of intellectual firepower from many directions. All kinds of scholars have been debating the document and its meaning, but until now, there has not been one convincing explanation.

Read more in this Boston Globe article, Why scholars can’t resist the uncrackable Voynich manuscript.

25 February 2014      tag: graphic,art

A map showing how the internet travels across the world

You may reach the internet via wireless connection most of the time, but all those ones and zeros cross the oceans the same way old-fashioned telephone connections did: by undersea cables.
TeleGeography has charted a map showing how the internet travels across the world's seas in 2014. The result is fascinatingly complex.
Supplying the world with a virtual internet involves a lot of serious infrastructure in some hard-to-reach places. It makes you appreciate the modern miracle that lets you blast an email halfway around the globe with the click of a mouse.

12 February 2014      tag: web,graphic

Why 'simple' websites are scientifically superior.

In a study by Google in August 2012, researchers found that not only will users judge websites as beautiful or not within 1/50th — 1/20th of a second, but also that “visually complex” websites are consistently rated as less beautiful than their simpler counterparts

Moreover, 'highly prototypical' sites — those with layouts commonly associated with sites of its category — with simple visual design were rated as the most beautiful across the board.
In other words, the study found the simpler the design, the better.

But why is that? Read it all in this article.

29 January 2014      tag: web,ux&ui;

Lost & Found invitation

I designed the invitation for Lost & Found, an evening of stray images and sounds held in De Waag in Amsterdam.

The four coloured blocks in both triangles are all exactly the same size, but miraculously, the second triangle has an extra block of white space appearing out of nowhere. First lost, then found.

20 December 2013      tag: studio

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© Studio Odilo Girod 2017